Process

At every step you'll know what we found, what we're changing, and what we expect it to do — in writing.

Free
Opening audit conversation
Weekly
Written updates, plain English
Monthly
Deep-dive & next month's plan

Four steps. No mystery.

No "discovery phase" that drags on for a quarter. Each step ends with something in your inbox you can hold us to.

How it runs
  1. Audit

    We go through your accounts, tracking, content, and retention with fresh eyes: where budget is being wasted, what's actually working, and what's broken under the hood.

    You get: a written audit with a prioritized list of fixes — useful even if we never work together.

  2. Strategy

    A plan for which channels get how much budget, what success costs — per new customer, per sale — what gets tested first, and what gets fixed before spend goes up.

    You get: a plan with real numbers attached — targets we've agreed to be measured against.

  3. Launch

    Tracking gets fixed first, so every result after launch is trustworthy. Then rebuilt campaigns go live with agreed budgets — and agreed rules for scaling up or pulling back.

    You get: a launch log — what changed, when, and why, so nothing about your account is a black box.

  4. Optimize & report

    Every week: budgets shifted to what's selling, new tests launched, losers cut. Reporting is tied to revenue and new customers — not clicks, likes, or the platforms' own generous math.

    You get: a plain-English weekly update and a monthly deep-dive with next month's plan.

Cadence

What working together actually feels like.

Weekly

A written update in Slack or email: what moved, what we changed, what's launching next. A standing 30-minute call if you want one — plenty of clients skip it once trust is built.

Monthly

A deeper review: what we learned, what it means for next month's budget, and where the targets move. Budget conversations happen here, out loud — not buried in a dashboard link.

Always

Your accounts, your data, your history. Everything lives in accounts you own. If we ever part ways, you keep all of it — the structure, the learnings, the documentation.

Next step

Step one costs you 30 minutes.

The audit conversation is free and specific. Worst case, you walk away with a second opinion from someone who's seen inside a few hundred accounts.

Book a call